Electronical /

Household Goods /

Appliances

Electronical / Household Goods / Appliances

What if a good, central and cost-effective facility for a product test with large electrical goods has too small doors? What if the elevator is too small as well as the rooms for displaying all products? And what if the requested living room set-up has too many obstacles, or other problems need to be solved such as a new water-connection for a kitchen set-up? And what if the delivery and the customs in certain markets can delay a well-planned field start? Today’s AGU team went through a tough learning process and we are now confident that we can solve almost any possible problem upfront to avoid delays and extra costs for our clients. 


Our team members recently conducted Electrical Goods studies among others in Switzerland, South Africa, the US, Germany, UK, Russia, France and Pakistan, such as:

 

  • CLT taste and design tests with coffee and tea machines
  • Focus groups about coffee makers and coffee concepts
  • Focus groups about different food preparation machines
  • Epilators concept test CLT
  • Flat screen product test
  • In-Office interviews with decision makers for printer and cartridges purchase
  • Observation, path tracking, exit-interviews: Electronical Hairstyling products (dryer, straightener, curler etc.)
  • Online survey and diaries on TV purchase decision process
  • Paired-depths about machines to prepare baby food 
  • Refrigerator, washing machine and tumble dryer design and functionality surveys with prototypes and competitor products
  • Tooth brushes CLT test

 

Contact us

Share by: